Competencies

  • Continuous Improvement

  • Strategic Marketing and Communications Campaigns

  • Leadership; Cross-functional Teams

  • Writing and Editorial Skills

  • Public Relations

  • B2B, B2B2C

  • Go-to-Market Strategy

  • Business Insights and Growth Marketing

  • Vendor Management

  • Conference and Trade Shows

  • Market Research and Competitive Analysis

  • Marketing Metrics/Data Analytics

  • Budgeting

  • Experience with Membership, Nonprofit, and For-profit organizations.

  • Media Coaching

Content Creation

  • Annual Marketing and Communications Plans

  • Email Marketing

  • Case Studies

  • Advertising

  • Podcasts

  • Photography/Videography

  • Social Media Marketing

  • Content Calendaring

  • Webinar Program Development

  • Proposal Writing

  • Grant Writing

  • RFP’s/RFQ’s/LOI's

  • Guiding Documents

  • Ghostwriting

  • PowerPoint Presentations

Visual Communications

  • Brand Identity. Strategy. Authority, and Internal Adherence

  • Style Guide Creation

  • Logo Development

  • Brand Protection/Trademark Process (global)

  • New Product Launches

  • Trade Show Marketing Collateral

  • Advertisements

  • Articles

  • Canva

  • Adobe InDesign